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Cosmetic Micropigmentation Products and Training

Your one stop permanent makeup resource to soar your business to the next level


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The founder

Sherry Hale

Sherry is the CEO and founder of The Sherry Hale Group out of Western New York. The three divisions of the corporation consist of Custom Beaucademy our NY State Private Academy, Custom Beautech our product distribution center and Custom Beaute our customer services division. Her businesses reside in Northwood’s Medical Center in Amherst, New York. Sherry is a Licensed NY State Educator and is the Director of Custom Beaucademy. She is also SPCP Certified, a licensed cosmetic tattoo artist, an SPCP Trainer member, a Licensed Cosmetologist, a cosmetic laser trainer and a permanent makeup trainer and laser safety officer. She specializes in all permanent cosmetics with a focus in 3D brows, PMU corrections, micro needling/camouflage, teaching and laser tattoo removal. She also provides cosmetic laser esthetic treatments.

Sherry Hale


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716-264-4659 ext 3

Partners and affiliations

Shale Silk
Custom Beaute
Sherry Hale MicroPigmentationUSA Centre
Finishing Touches Group

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